Parallax is an effect in web design where the background moves at a slower rate than the foreground, creating a 3D effect as you scroll.
This is a fun and engaging technique that will help your website stand out. It helps your visitors feel like they are taking charge of their experience and choosing how to do so, which creates positive feelings and receptivity to your message.
Parallax also creates a sense of curiosity, perhaps prompting your visitors to explore more of your site.
One of the top reasons to add parallax to your site is that it triggers further action. There is instant gratification when scrolling: the user scrolls, something instantly happens... they scroll more, something new happens. Talk about motivation to enter your site!
Interested in applying this to your site? We can help!
To speak to us about all your web design needs come see us in-store at 1257 Marine Drive in North Vancouver or phone 604-986-7680.
For more information about us, our products and services visit our website at www.conceptcomputers.ca/website-design
Concept Web Design is part of the Concept Computers family.
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